Writing
I work with you to create professional content that both communicates your business and serves your customers' information needs. Current clients include SMEs, mid-market businesses and agencies based in the UK and Europe.
Editing
I refine your content so that it's the best it can be, ensuring it fits your house style, brand guidelines and appeals to your target audience. I edit for structure, readability, engaging headlines and intros, factual accuracy and legal issues. I also optimise for SEO to boost the visibility and performance of your content.
Content management & marketing
When your content is signed off and ready to publish, I can upload it to your publishing platform and share to your social media channels. If you need it, I also provide editorial planning, content calendars, and ongoing maintenance and governance – anything you need as part of the content production cycle.
Content strategy
I work with content marketing and SEO experts to analyse and audit your content to provide a roadmap that will help you achieve your business goals and remain competitive.
Design/development/technical
For larger projects, which may involve design or development phases, I work with or employ other freelancers or agencies.